Naming Your New Business, Product or Service

2016-12-12T13:28:00-05:00

So, you are naming your new business, eh? After considerable time and effort, not to mention the expense, you or your client has developed a new product, product line, or established a new service. It is your pride and joy. You believe that with just the right name, the product/service (hereinafter “product”) will take off [...]